Lacoste Unveils The New Sunglasses Featured In The Fall Winter 2023 Advertising Campaign Starring Venus Williams

Lacoste presents the new Active Line sunglasses featured in the Fall/Winter 23 advertising campaign, shot in sunny Miami and starring fashion and sport icon Venus Williams, the world-famous Lacoste brand ambassador embodying the House’s approach to sporty, trendy femininity. Typically living through sophisticated designs that take shape in a combination of select materials and are marked by signature motifs, the brand’s distinctive style allows the blending of sport heritage and urban allure, resulting in one of the most sought-after looks by a young and stylish audience.

L6013S

These cat-eye sunglasses for her, the epitome of Lacoste’s fashionable, sporty attitude, are a must-have accessory thoroughly embracing the Active Line collection DNA. Crafted in bio-injected plastics, the style features sleek transparent colorations and bold temples boasting the extended Lacoste logo. Presented in Opaline Nude in the FW23 advertising campaign, the model is also available in a cool palette of transparent Grey, Brown, and Purple, and Black.

ABOUT LACOSTE

Since the creation of the first polo shirt in 1933, Lacoste has built on its authentic sporting heritage to bring optimism and elegance to the world through a unique and original lifestyle for women, men and children. At the crossroads of sport and fashion, Lacoste liberates us, creates movement in our lives and frees our modes of expression. In every collection, in every line, Lacoste’s timeless elegance is captured by a combination of creativity and timelessness. Since its inception, the aura of the crocodile has grown stronger with each generation that has worn it, becoming a rallying point beyond style. Passed down from generation to generation, from country to country, from friend to friend, Lacoste pieces are imbued with an emotional bond that elevates them to iconic status.

Lacoste’s elegance - both universal and timeless - brings together a large community, in which everyone respects and recognizes each other’s values and differences.

Lacoste is an international brand of the MF Brands group (www.mf-brands.com), established in 98 countries, through a network of 1100 stores.

For more information on Lacoste please visit https://corporate.lacoste.com/.